Movies With Butter

Every year, without fail, a football game breaks out during an event called the Super Bowl in which companies trot out cute animals and beautiful people to hawk cars, soft drinks, clothes, movies and even Internet domains (looking at you, Godaddy). This year is no different.

As for that football game? It's something about giant patriots or patriot giants. Whatever.

For movie fans like us, we're particularly psyched for this event because studios will debut new trailers for some of their biggest movies in the coming months.

Unfortunately, only three of the six major studios will buy commercial spots during this year's Super Bowl. Since a 30-second spot cost on average $3.5 million this year, we can see why some studios may want to spend that money elsewhere, especially when a movie they want to promote is still a long ways off.

So, we'll be seeing trailers from Disney, Universal, Paramount and Relativity Media. Warner Bros, Sony, and Fox will probably take to the Internet for their trailers.

What this means is that we won't be seeing any trailers for The Amazing Spider-Man, Men in Black 3, Skyfall or Total Recall during the game. And that's just for Sony.

For Fox, we'll be missing out on a new Prometheus trailer. Good thing we have those three teasers for the trailer to tide us over, huh?

As for Warner Bros, there will be no Dark Knight Rises trailers nor will there be any for Wrath of the Titans.

For the studios who are buying spots, let's take a look at what they'll be showing.

For Relativity Media, we'll see the trailer for Act of Valor, a movie whose main selling point is that it stars real Navy SEALS. So yeah, if you think men playing with guns is the coolest thing ever, then this movie is for you.

We know for sure that Disney will show trailers for The Avenger and John Carter. We probably won't see one for Brave since that movie is way out in June.

The G.I. Joe: Retaliation trailer will be a definite for Paramount. There's also a good chance they may show the trailer for Sacha Baron Cohen's new comedy The Dictator since the Super Bowl is the perfect event to reach that movie's target audience.

For Universal, we'll probably see one for Battleship and American Reunion. Like Brave, Snow White and the Huntsman is too far out in June to spend nearly $4 million so that people can forget about it three months later. Of course, I'm not a movie exec so Snow White and the Huntsman may still have an outside chance to make an appearance.

Universal also won't be buying a spot for Dr. Seuss' The Lorax because beer-guzzling-rugged-truck-driving-internet-domain buyers are not the type of people they want to reach.

In case you did't know, Super Bowl 46 takes place on February 5th, and you can watch it on NBC. Kickoff is scheduled to start on 6:30 pm EST/3:30 pm PST.

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