deadline.com – They could, Barclays Equity Research analyst Anthony DiClemente says in a report this morning. He still predicts that sales in television’s pre-season marketplace will rise — by 4.3% to $9.49B for the Big Four broadcast networks, and by 6.3% to $9.88B for cable channels. DiClemente says he’s encouraged to see consumers’ growing willingness to buy cars; auto makers account for about 20% of all TV ads.
Created by jackiechan 2 years 33 weeks ago
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